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You've likely noticed by now that there isn't a bunch of activity on this blog. That's because we've moved. To access the latest Web Design Industry News, check out our redesigned blog at www.352media.com/blog. While you're there, subscribe to the RSS feed and enjoy the posts in your inbox or where ever you'd like!
Thanks for your loyalty, and keep the great comments coming!
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I wrote this article a little over a year ago about a scam attempt on www.craigslist.com that was pretty creative. It was an interesting scam that took me awhile to figure out. I'm happy to say there were several comments from people who saw the post and avoided a similar scam.
Well I've posted something else to sell on craigslist.com, and I've got to say, the spammers and scammers just aren't trying as hard. As an example, take a look at the email I got this morning:
Hey, I saw your email at http://gainesville.craigslist.org/tix/1285280003.html on 7/23/2009
I just wanted to let you know how my brother-in-law became un-employed recently because of the the economic slowdown not long ago. However, he learned of a a way to make money online from home and even wrote a blog about it.
He is making 6,500 dollars each month now working online with Google.
You should take a look at his online journal: [Link Removed to Protect the Stupid]
Many people have changed their lives after reading, and I am sure you can benefit from it.
Good Luck!
micheline searles [estherw.boganzr387@gmail.com]
If I'm going to join your multi-level marketing scheme, at least get a better segway. I mean, how does this relate to my product? Tell me a good story about how my item reminded you of your brother, or how you're interested to see my product and show me how I can get in on the ground floor of your great opportunity. This is not how you get people on the bottom of your pyramid schemes!
So please, go big or go home. Surfers are more aware of scams than ever, so you've got to bring your A game if you want to take people's savings.
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We had a great turnout for our Webinar yesterday on usability. The presentation featured our Development Director Kelli Kimpton giving us an overview of basic usability principles related to Web design. Next we took sites from the audience to review. Hopefully you were able to get some actionable ideas out of it!
Thanks to Kelli and Geoff for their work on the Webinar!
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We've just launched a major upgrade to our Web Design Company "Rated & Ranked" Directory which should help companies as they research different vendors.
The site lists companies by city and state and lists them in order of rank based on user ratings. With so many companies out there, this is a great way for people to wade through the choices.
The latest upgrade to the site gives companies the ability to become "featured," simply by putting a badge like the one below on their site. Once they register to be included, they recieve instructions to help them get even more exposure on the site.
Want to know if it works? Just do a search for "
web design company california," where the directory comes up first. The site is ranked in the top ten for many cities and states.
If your company isn't on the directory yet, submit them on the form at
http://www.352media.com/web-design-company-directory/Default.aspx.
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Now I know what presidential candidates must feel like, out on the road giving stump speeches, shaking hands, kissing babies. OK, maybe things aren't that busy around here, but we do have some great events happening this week and next!
First off, I will be leading an Instant Impact webinar with Reed Seminars this Tuesday at 1:00 EST on "What CEOs Need to Know About Twitter." If you are interested in attending, you can use the discount code authorspecial to receive 20% off registration. If you cannot call-in from your office or mobile phone to attend the seminar and view the presentation, Reed Seminars will email you the PowerPoint and audio files later that day for viewing on your computer at your convenience (you simply need to register before the seminar occurs). To register, please call 415-331-1122 or visit http://reedseminars.com/details.asp?id=377.
Next up, 352 Media Group’s President and CEO, Geoff Wilson, is speaking as part of a panel discussion at the Georgia CxO Forum in Atlanta this Wednesday, July 15, at 7am. The Georgia CxO group, which consists of top executives at many Atlanta-area companies, meets every quarter to discuss important business topics. Geoff is speaking on “Establishing Corporate Best Practices Around Social Media”.
Not one to rest on his laurels, Geoff is also speaking on Friday, July 17, at 7:30am at the Jacksonville Chamber of Commerce’s Downtown Council meeting. The meeting will take place at the Aetna building in downtown Jacksonville. Geoff’s topic is “Why Web 2.0 and Social Media are Important to your Business."
This will mark the first time Geoff has been up before 7am twice in one week.
And to cap it all off, we're hosting a Webinar on "Web Site Usability - How Great Design Can Turn Visitors Into Customers." In this Webinar, which takes place on the 21st at 2pm EST, we’ll discuss the science of usability as it relates to Web design. But don’t expect a lecture; We want to talk about the usability of your site!
When you register for the Webinar, you’ll have a choice to give us your site’s URL to review. We’ll select some examples of both sites with great usability and ones that missed the mark. Either way, you’ll leave this session with actionable tips you can put to use on your site immediately!
Our panel of experts will cover:
- The basic rules of Web site Usability
- The relationship between Usability and SEO
- Real sites from attendees that are doing it right
- Viewers’ sites with Usability concerns
Presenters will include:
Kelli Kimpton, 352 Media Group Director of Development - Design Lincoln Anderson, 352 Media Group Senior Designer
Geoff Wilson, 352 Media Group President & CEO
Peter VanRysdam, 352 Media Group Vice President of Marketing
You can register for free at https://www2.gotomeeting.com/register/932907218.
Looking forward to a nice vacation after these couple of weeks are over!
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Site Launches:
:32 - CruiseNow.com, http://www.cruisenow.com
1:20 - Ware County, Georgia, http://www.warecounty.com/
1:52 - Microsoft Expression, http://microsoft.com/expression
2:36 - Southeastern Mills, http://www.semills.com/
Blog Posts:
3:18 - Twitter
4:00 - When to Email to Get the Best Open Rates for Newsletters
5:06 - Rooster Video
5:31 - Competing Speeches from 352 Media Group (Geoff's versus Peter's)
6:40 - Archived Webinars (Web 2.0 and Search Engine Friendly Design)
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Especially if you're in your company's wrapped vehicle! Gives you the best exposure that way.
Thanks to Pete Bernardo for the find!
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We're one of the top Web development companies out there. And day in and day out, we hammer the competition on price. How do we keep our overhead so low? I think this video should explain it.
Our office isn't on Madison Avenue, so we aren't paying a Madison Avenue price. It's not in Brooklyn, or even in Jersey. It's in Florida, but not on South Beach, in a Tampa high-rise, or even in Jacksonville. It's not in Gainesville, but outside Gainesville (yes, suburbs have suburbs). It's past the interstate, near the Tractor Supply store.
Apparently our neighbors on the other side of the woods are pig farmers. And apparently, they recently diversified to...chickens.
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If you own a blog, there's little doubt you've been the victim of comment spam. For the uninitiated, this is the practice of commenting on blog posts with keywords related to your business for the sole purpose of including a link back to your Web site. In theory this will increase your link popularity, your search engine rankings, and will make you hated by bloggers in your industry. That last one isn't theory.
So every few days I'll see some comment spam in our blog. It doesn't really bother me because, while we do let people post a link, we've included Google's "No Follow" code on our site (See the article on no-follow on wikipedia, but basically it's a snippet of codes so the search engines know not to follow certain links). Most of the time, someone will take the time to write a nice comment, so I don't care if they get put a link in it. Good for them.
Then there are the real spammers. Take a look at the comment I got this morning:
informative stuff
By Quality Web Design
http://www.web4half.com
informative stuff... thank you very much.
Really? That's the best you could do? Not only is it obvious to me that this is spam, but it's obvious to anyone that reads our blog. As I said before, you get no benefit in the search engines from the link thanks to the no follow code, but in this case you also will likely get no love from any readers clicking on your link.
So what's my point? Don't comment spam blogs. But if you do, take a second and offer something of value. You have to give something to get something. It's the circle of life or something.
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I'm sure that, like me, you were all impressed with our CEO Geoff's blog post about Using Facebook to Market a Business. Big deal...so your audience was big enough that you needed a microphone. You must get mobbed with paparrazzi just walking from your office to the coffee machine!
Well, not to be outdone, here's a clip from my recent speech on Web 2.0 to the Jacksonville Chamber of Commerce. Sure, the crowd wasn't large enouhg for me to need a mic, and sure, I only spoke to the Chamber's West Council, but I had those people hanging on my every word.
Just watch the guy in the blue dress shirt nod as I drive home my point about using your blog's content to promote your company's Web site. That man is inspired!
I mean, there wasn't an empty seat in the house, except for those few you can see in the video. Those people were just getting seconds on the buffet (which was quite tasty, by the way. Did Geoff's speech have food?). Trust me...besides that it was standing room only.
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