I went into my favorite place on the planet yesterday, yes I’m talking about Moe’s, and I saw a sign about getting rewarded for going to Moe’s.  On the sign was a reference to WeReward.  To be honest I dismissed it for a few weeks.  Then I was standing in a long line the other day waiting to get my mini masterpiece with chicken and decided to check it out.  What I found was one of the more interesting new ways to get people talking about your business.  This app, which is currently available for iphones and android users (looks like the blackberry version is still in development), essentially monetizes a  4square like application.  Here’s how it works:

When you go to a local business (mostly food based) you check in.  Upon check you are asked to take a picture to prove that you are really there.  Every business has different instructions on what they want in the picture.  Most are just you and the logo but some will ask you to take a picture with your food or your server or something goofy.  You can also push these pictures with information to twitter, facebook or 4 square.  Each check in is assigned points, the business decides on the points because each point you get earns you a real penny!  Once you reach $10 you can cash out through paypal. Check out their video below!

Now I know what you’re saying, a 5 point check in just to get 5 cents, what’s the point.  But think about how much you go out and grab lunch with coworkers, or grab Starbucks while you’re shopping.  If you’re already using 4square then this is an easy transition.  You can even collect badges through here as well!  And over time the money can really start to add up!  And hey..it’s 5 cents more than you had before!